CASE STUDY:

Barchart Financial Technology & Market Data


Barchart is a financial technology and market data company with a range of services for both institutional and retail clients.

GOALS:
—  Update company web presence across three brands
—  Update sales materials and move visual identity forward
—  Help company launch and establish annual conference
—  Establish and implement ongoing marketing efforts

Collaborating with the leadership team, work began with the update of the identity and websites for three of Barchart's brands—plus developing and planning marketing and email campaigns for these brands, as well as Barchart's agtech brand. This included creative direction, web/visual design, web content, UX/UI, front-end development, copy/content, logos, ads, direct mail, event presentation decks and videos.

One of the biggest projects was the launch of the now annual FinTech Exchange Conference, hosted by the company. Contributing to the planning of the event, other responsibilities included promotional materials and videos, signage, website, and program presentations. It expanded progressively, and sold out three years in a row.

Barchart Market Data

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Barchart OnDemand
agriculture brand web design app design
Corporate Brochure
industry event trade show display design
industry event trade show display design
trade show design
corporate brochure
trade book design eBooks

"Kim successfully guided our brand alignment and enhancements, produced dozens of new brochures and flyers, created presentation templates and numerous trade show display materials. Kim also spearheaded the redevelopment of several of our divisional product websites and made them modern and responsive. Kim also designed and ensured fulfilment of our B2B direct mail marketing which has been successful for our firm. In addition, Kim was instrumental in the successful establishment of a full day conference.

It is my pleasure to recommend Kim as a design, creative and marketing asset for your firm."

Mark Haraburda
CEO, Barchart

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